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                            Global Campaign                         

            Demographic           
  • The target demographic for our Global Campain is mainly for couples that just caught the romantic fire, seasoned couples rekindling the flame, and for anyone reigniting the romanic side within their own heart.
  • We wish to present a family friendly enviroment as well to make this resort so that the entire family can celebrate the timeless memories they create together.
  • All that have a passion for the romantic
           Geographics          

  • Local 10%

  • Regional 20%

  • Domestic 20%

  • International 50%

                      
 
Cost
 

Advertising Campaign

 

30 Second Commercial           $30M

In-Flight Video                       $300K

Airport Duratrans                   $300K

Billboard                                $250k

 

Broadcast Campaign

 

Travel Channel Special       $ 400K

 

Customer Managed Relationships

 

VPK Flyer                               $100K

Passholder E-Mail                     $50K

 

Online/New Media

 

National Online Advertising  $1.5 M

 

Sales/On-Property

 

FTS Sales Contest                $100K

 

Synergy

 

The Resort Home Entertainment DVD   $200K

© 2016 by LE CLASSIQUE. 

400 Deluxe Way

Shreveport, LA 71101

1-800-721-0519

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